The Johnson Family Legacy: Where Are Magic Johnson's 3 Kids Now And Their Billion-Dollar Ventures In 2025?
The children of NBA legend and business mogul Earvin "Magic" Johnson are forging their own formidable paths, moving beyond the shadow of their famous father to become successful entrepreneurs, media personalities, and fashion influencers. As of the current date in late 2025, the Johnson family continues to be a powerhouse of influence, with each of Magic’s three children—Andre, EJ, and Elisa—making significant, fresh waves in their respective industries, from podcasting and fashion to social commentary and business.
The Johnson family, led by Magic and his wife Cookie Johnson, showcases a powerful blend of legacy and modern ambition. Their children's careers are a testament to the family's commitment to business, philanthropy, and public life, with recent updates highlighting new product launches, media projects, and a continued presence in high-profile social circles.
Complete Biography Profile: Magic Johnson's Three Children
Magic Johnson is a father to three children: his eldest son, Andre Johnson, from a previous relationship with Melissa Mitchell, and his son, EJ Johnson, and adopted daughter, Elisa Johnson, with his wife, Cookie Johnson. Each child has cultivated a distinct public identity and professional career.
- Andre Johnson
- Born: February 20, 1981
- Mother: Melissa Mitchell
- Current Role: Co-host of the culture podcast "Please Elaborate," entrepreneur, and business executive.
- Spouse: Lisa Meyers Johnson
- Grandchildren: One son, Avery Johnson.
- Earvin "EJ" Johnson III
- Born: June 4, 1992
- Mother: Cookie Johnson (née Kelly)
- Current Role: Television personality, socialite, and fashion commentator.
- Known For: Starring on the E! reality series Rich Kids of Beverly Hills and his spin-off show, EJNYC.
- Public Identity: A prominent figure in the LGBTQ+ community, known for his gender-fluid style and fashion influence.
- Elisa Johnson
- Born: December 21, 1994
- Mother: Cookie Johnson (Adoptive)
- Current Role: Fashion designer and entrepreneur.
- Business Ventures: Founder of the eponymous eyewear brand Elisa Johnson, which recently expanded into a jewelry line in a major 2025 update.
- Adoption: Adopted by Magic and Cookie when she was just three days old in 1994.
The Latest Ventures: Andre, EJ, and Elisa's 2025 Career Updates
While the Johnson name opens doors, all three children have shown a clear drive to establish independent careers, often leveraging their deep understanding of media, culture, and business, a trait likely inherited from the legendary Los Angeles Lakers point guard. Their most recent activities showcase a strategic focus on digital media, fashion, and cultural commentary.
Andre Johnson: The Business-Minded Podcaster
Andre Johnson, the eldest son, has quietly carved out a successful career that mirrors his father's business acumen, though with a focus on modern media. His most notable recent endeavor is the "Please Elaborate" podcast, which he co-hosts.
- Podcast Focus: The show delves into a wide array of topics, including current events, culture, sports, gaming, and fashion, positioning Andre as a thoughtful commentator on contemporary life.
- Business Roots: Andre's professional background is deeply rooted in the family's empire, having previously worked for Magic Johnson Enterprises. This experience provides a solid foundation for his entrepreneurial pursuits.
- Family Man: Andre is also a devoted husband and father, frequently featured in his father's heartfelt social media posts celebrating his birthday and achievements.
Elisa Johnson: From Eyewear to Elite Jewelry Designer
Elisa Johnson has rapidly transitioned from a reality TV star (she was featured on Rich Kids of Beverly Hills) to a serious fashion entrepreneur. Her brand, Elisa Johnson, initially focused on luxury eyewear, but the biggest news for her career in 2025 is a significant expansion.
- New Jewelry Line: Elisa recently launched her first full jewelry collection, marking a major step in diversifying her fashion brand. This move has been enthusiastically supported and promoted by her father on social media, underscoring the family's pride in her self-made success.
- Design Aesthetic: Her designs are known for their bold, sophisticated, and vintage-inspired aesthetic, appealing to a high-end, fashion-forward clientele.
- Adoption Story: Her adoption story is a public part of the Johnson family narrative, with Magic and Cookie adopting her as an infant, a detail that has often been shared to highlight the depth of the family's bond and love.
EJ Johnson: The Unstoppable Socialite and Fashion Icon
Earvin "EJ" Johnson III remains one of the most recognizable and influential figures among the "rich kids" generation. Known for his extravagant, gender-fluid style, EJ has cemented his status as a major socialite and fashion commentator.
- Media Presence: After his breakout roles on reality television, EJ continues to be a fixture in high-profile social circles and at major fashion events globally. He has used his platform to advocate for self-acceptance and to break down traditional fashion boundaries.
- Style Influence: EJ's style is often analyzed by fashion blogs and magazines, making him a trendsetter. He is a frequent front-row guest at New York Fashion Week and other elite international shows.
- Family Support: Both Magic and Cookie have consistently and publicly expressed their unwavering support for EJ's identity and career choices, making their family a powerful example of modern acceptance and unconditional love.
The Enduring Power of the Magic Johnson Family Legacy
The success of the Johnson children is inextricably linked to the foundation laid by their parents, Magic and Cookie, who have built a multi-billion dollar enterprise, Magic Johnson Enterprises. This foundation has provided not just financial stability but also a masterclass in business ethics, community involvement, and media savvy.
The children frequently join their parents for annual family traditions, such as their luxurious European yacht trips, which Magic often shares with fans. These moments highlight the tight-knit family unit and the enduring power of their collective brand. The family's public life is carefully managed to balance personal moments with professional promotion, ensuring that the Johnson name remains synonymous with success and positive influence.
From Andre's thoughtful commentary on his podcast to Elisa's burgeoning jewelry empire and EJ's influential position in the fashion world, the next generation of Johnsons is not just inheriting a legacy; they are actively expanding it. Their diverse careers—spanning entrepreneurship, media, and fashion—demonstrate a powerful, multi-faceted approach to building a modern family dynasty that will continue to thrive in the coming years.
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