The A&M Playbook: 5 Strategic Moves That Keep Alvarez & Marsal At The Top Of Global Restructuring In 2025
Contents
The A&M Leadership and Core Biography
Alvarez & Marsal was founded in 1983 by Tony Alvarez II and Bryan Marsal, establishing a firm that specialized in corporate recovery and interim management. Their philosophy was to provide senior-level operational experience, acting as Chief Restructuring Officers (CROs) and management to execute immediate, measurable change.- Founders: Tony Alvarez II and Bryan Marsal
- Founded: 1983
- Headquarters: New York, New York, USA
- Global Presence: Offices across North America, Europe, Asia, Latin America, and the Middle East.
- Core Services: Global Restructuring & Turnaround, Corporate Performance Improvement, Tax, Private Equity Services, Disputes and Investigations, and Deal Advisory.
- Notable Achievements: Handled numerous high-profile corporate meltdowns, including Lehman Brothers, which remains one of the largest and most complex bankruptcies in history.
- Current Strategic Focus (2025): Aggressive expansion in Asia and Europe, deep specialization in Life Sciences, Financial Services, and Technology, and strategic talent acquisition.
1. Dominating the 2025 Corporate Restructuring Landscape with Major Case Wins
The firm’s reputation was originally built on its unparalleled ability to manage complex, high-stakes corporate restructurings, and 2025 proved no different. A&M’s involvement in two of the most significant bankruptcy cases of the period earned them major industry recognition. The firm was recognized for its work on the LTL Management case, winning a 2025 TMA Turnaround and Transaction of the Year Award in the Mega Company category. This massive restructuring effort demonstrated A&M's capacity to handle the most intricate financial and legal challenges facing global conglomerates. Furthermore, A&M’s advisory role in the WeWork restructuring was also lauded, securing an award in the Large Company category. The WeWork case, a high-profile saga involving a former tech darling, required sophisticated financial engineering and operational stabilization, showcasing A&M’s versatility beyond traditional industrial restructuring. The firm was also recognized with the ABI’s International Matter of the Year Award for a separate high-profile multinational restructuring, cementing its global authority. This continued success is reflected in broader market trends. The Swiss Debt Restructuring Moratorium Survey revealed that the number of restructuring cases peaked once again in 2024, a trend that continued into 2025, keeping A&M’s core business highly active. The firm’s professionals are frequently appointed as Chief Restructuring Officers (CROs), as seen in a June 2025 court filing, underscoring their active role in corporate recovery.2. Strategic Talent Acquisition to Bolster Specialized Service Lines
A&M’s 2025 strategy heavily emphasized targeted, high-level lateral hires, a move designed to deepen its expertise in high-growth, specialized sectors. This talent infusion is critical for maintaining topical authority and delivering cutting-edge solutions. In a significant move to enhance its Deal Advisory and Strategy capabilities, A&M appointed Preston Parker, a former KPMG Global Leader, to a leadership role. His expertise is vital for clients navigating complex mergers, acquisitions, and strategic transformations. The firm also aggressively expanded its Life Sciences business, a crucial sector in the post-pandemic economy, with the strategic hiring of Managing Directors James Guyton and Frank Orlowski in mid-2024, with their impact becoming fully realized in 2025. This move signals A&M’s commitment to providing specialized operational and financial support to pharmaceutical, biotech, and medical device companies. Other key 2025 hires include:- Lewis Tse: Appointed as Managing Director and Head of US Asset-Backed Finance, a critical area given the December 2025 Debt Market Update.
- Dr. Gion Job: Named Senior Director to bolster the firm’s global tax-planning strategies in Switzerland, meeting increasing client demand.
- Felicia Lyon and Zack Shah: Appointed as Managing Directors to further enhance the firm’s investment banking, operations, and corporate development advisory services.
- Adam Yuan: A high-profile hire in China to deepen onshore Restructuring capabilities, reflecting A&M’s commitment to the Asian market.
3. Expanding Global Reach and Industry Focus
Beyond its core restructuring practice, A&M has cemented its status as a full-service global professional services firm by expanding its industry groups and geographic footprint. The firm’s global network is now a key competitive advantage, allowing it to manage cross-border disputes, tax issues, and multinational restructurings seamlessly. A&M’s Tax Policy Insights from November 2025 highlighted the firm's focus on international tax policy and controversy, including the global adoption of Pillar Two rules. This demonstrates a proactive approach to advising clients on complex regulatory changes and international compliance. The firm's commitment to diverse sectors is evident in its specialized industry groups, which include:- Financial Services Industry Group: Partnering with banks, insurance companies, and asset managers.
- Health Industry Group (HIG): Providing specialized know-how for measurable operational and financial results.
- Aerospace, Defense, and Aviation: Catering to the unique challenges of these capital-intensive sectors.
- Life Sciences, Manufacturing, and Technology: Supporting strategic planning and growth for emerging companies.
- Private Equity Services: A core component, focusing on maximizing investment value through operational improvement and strategic diligence.
4. Thought Leadership and Market Insights
A&M continues to leverage its operational expertise to generate timely and influential market intelligence. The firm’s thought leadership pieces are essential reading for financial professionals, private equity firms, and corporate boards. The December 2025 Debt Market Update provides a crucial snapshot of credit conditions and lending trends, directly informing the strategies of their Private Equity and Restructuring clients. Similarly, the A&M Tax Policy Insights keep clients ahead of the curve on regulatory changes, such as those related to international tax. This commitment to providing current, actionable intelligence reinforces A&M's reputation as a firm that understands the operational realities and financial pressures facing businesses today.5. Recognition of Individual Expertise
The strength of Alvarez & Marsal is ultimately the quality of its people. Individual recognition within the industry is a testament to the firm’s high standards. In a notable achievement for the firm's strategy practice, Managing Director Sohin Chinoy was recognized as one of the Top 25 Strategy Consultants and Leaders of 2025. This highlights A&M’s evolution beyond pure restructuring into a full-spectrum consulting powerhouse where strategic advisory is a key pillar of growth. In summary, the 2025 trajectory of Alvarez & Marsal is a masterclass in strategic growth. By winning high-profile cases like WeWork and LTL Management, making targeted, senior hires in high-growth areas like Life Sciences and Asset-Backed Finance, and producing timely market insights, A&M has successfully navigated a volatile global economy and solidified its standing as the preeminent name in corporate transformation.Detail Author:
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